Friday, February 6, 2009

Article Writing Mistakes Every Writer Makes

When I read a resource box about a 34 year old car enthusiast who owns her own auto parts shop, I yawn and then click away. The bottom line is: readers don't care about the details of your life. They want to know what you have to offer, and what you offer in your resource box had better be the next logical step in your article. Your article gives readers a taste; your resource box had better contain the next course. If it doesn't, readers will click away and you've lost them.

If you want readers to read your article and click through your resource box, you need to craft an effective title. To do this, you need to treat your title like a headline. Write it as if you are writing a headline. You can search article directories to get ideas. You can also use keyword tools to help you find the right keywords to craft your article titles. Using the right keywords will help your article rank higher.

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